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Public Service Announcements
Neighbours, Friends and Families developed each PSA to capture
abusive behaviours and warning signs that should be taken seriously. The PSAs are available
in English,
and French
versions and will be available soon for Aboriginal communities.
The PSAs are great multi-media tools and when used by communities have the
potential to greatly increase public awareness about woman abuse. Ask the local
television affiliate, college/university broadcasting group, and other visual
media organizations to air one or all of the PSAs. Please note that the PSAs can only
be broadcast by television broadcasters on a free of charge basis. You can
also add your local contact information to the end of the PSAs for a nominal fee, contact:
info@neighboursfriendsandfamilies.on.ca
Please note that the PSAs are currently being aired on the following networks:
CKPR Thunder Bay, CTV South-western Ontario, CBC Windsor, CBC London, CBC Toronto, CBC Ottawa,
CH TV Hamilton, Global TV Toronto, CHEX TV Peterborough, CKWS TV Kingston, and Channel 12 Durham.
Each PSA includes a number of warning signs and subtle risk
factors of woman abuse. A brief description of some of the warning signs and risk
factors are included in the PSAs below.
(viewing PSAs may take a few minutes)
| "At the game" |
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"At the store" |
| mov download (4236 kb) |
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mov download ( 4186 kb) |
| View Online |
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View Online |
The Warning Signs:
- He puts her down
- He does all the talking and dominates the conversation
- He acts as if he owns her
- He lies to make himself look good or exaggerates his good qualities
- He acts like he is superior and of more value than others in his home
- She may be apologetic and make excuses for his behaviour or becomes aggressive and angry
- She is nervous about talking when he is there
- She seems sad, lonely, withdrawn and is afraid
The Risk Factors:
- She is a young woman
- She is pregnant
- The family is separated
- The child is present
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The Warning Signs:
- He puts her down
- He does all the talking and dominates the conversation
- He checks up on her all the time, even at work
- He acts as if he owns her
- He acts like he is superior and of more value than others in his home
- He tries to keep her away from friends and family
The Risk Factors:
- She is a young woman
- The family is separated
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Community Action Kit |
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A complete package to organize in your community |
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New Document! |
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Suggestions for Working Inclusively |
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 Public Service Announcements |
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Promote the campaign on your local TV station |
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Video |
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Hear the voices of Neighbours, Friends and Families |
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Downloads |
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Brochures, Safety Cards, Booklets and more... |
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